Arab National Bank offering commercial and investment banking services, as well as specialized services in the fields of heavy equipment leasing and home finance. ANB is a commercial bank catering to the diverse needs of its corporate and retail clients. To service a large and varied customer base, which exceeds 2 million, the bank has an extensive distribution network, with over 270 premises spanning over the Saudi Kingdom.
Proximity Agency has been involved in three phases: Engagement, through a trivia competition, Brand Content, through social media community management and the campaign “Discover Ramadan” and ad deployment, by creating Facebook ads.
As for every client a unique strategy was developed to fit their needs, where Social Aim Digital Strategists, Creative and Consultants work together to provide high quality content that will work to promote their business.
The Social Aim approach included:
The results
Results already seen as a result of the campaign include:
The quiz concept have been conceptualized, designed and managed by our strategist. Proximity Agency project scope for anb فكر واربح quiz was: